‘We’ll bring the ball, You’ll be inspired’ is the campaign message created by reflexblue and we can’t wait to see it in action next month.
The 2016 Homeless World Cup will take place in the heart of Glasgow, from July 10-16. For the duration of the seven day event, Glasgow’s George Square will be “the most inspiring place on the planet”.
In total, 64 teams, representing 52 countries, will come together to celebrate and highlight the year round life changing work of the Homeless World Cup National Partner network. Five hundred twelve players will arrive in Glasgow each with their own story to tell, their own point on a journey to create a better life for themselves.
Check out our creative work for Homeless World Cup Glasgow 2016 here