As the colder months settle in, it’s the perfect time to reflect on the exciting projects and experiences that have kept us busy at reflexblue over the past few months. From bespoke branding and impactful campaigns to website redesigns and photography, winter has been anything but quiet for our team. Here’s a look at what we’ve been working on – and some fun moments along the way.
We were delighted to collaborate with Taylor Wimpey to create the branding for their Caledonian Collection, an exclusive range of 4 & 5 bedroom homes in the West of Scotland. From a bespoke logo to carefully crafted brand elements, we worked to develop a look that reflects the elegance and quality of this premium collection. The branding has been rolled out across all marketing materials, setting the tone for this luxury offering.
The winter months saw us take on not one but two major website projects. For the New Lanark World Heritage Site, we designed a sleek and user-friendly website to better reflect its historical significance while making it easier for visitors to plan their trips.
We also built a brand-new website for Glenfarg, showcasing their homes and developments with a modern, visually stunning design. The site offers an immersive experience for prospective buyers, with every detail carefully tailored to bring Glenfarg’s story to life.
Christmas at M&D’s Scotland’s Theme Park was bigger and better than ever this year, and we were proud to play a part in its success. The Destination Christmas campaign brought the festive season to life with a range of creative assets, including social media content, posters, and online ads.
The hard work paid off, with significant improvements in website traffic and engagement compared to previous years. Families from far and wide gathered to experience Santa’s Magical Circus, M&D’s on Ice, and more, making it a Christmas to remember.
It’s been a season full of activity behind the camera. We captured stunning shots for Glenfarg, showcasing their homes in the best light, and we also worked with Taylor Wimpey to film customer testimonials, highlighting the real-life stories of happy homeowners.
Additionally, we were on hand at the AlonA Hotel to capture photography during the exciting launch night of their new menu, ensuring the event’s vibrant atmosphere and delicious dishes were showcased perfectly.
This year, we also took on the Movember Challenge, walking and running 60km each throughout November in support of men’s health. We’re proud to say we raised an incredible £1,221 for the cause. Huge thanks to everyone who donated and cheered us on – your support means the world to us.
December wasn’t all work! The reflexblue team packed up and headed to Liverpool for our Christmas night out. Despite train cancellations and a detour through Manchester (thanks, Storm Darragh!), we had an unforgettable night filled with laughter, great food, and even better company. It was a brilliant way to round off a busy year!
As we step into 2025, we’re feeling inspired by what we’ve achieved and excited for what’s to come. Thanks to all our clients for making these projects so rewarding. Here’s to a new year full of creativity!
Got a project in mind for 2025? Let’s chat! Reach out to us and let’s make it happen.
